Before Stowley
- The cellar list lives in a spreadsheet and a collector's memory
- A pull for dinner means a phone call and a search of the racks
- Per-case billing recalculated by hand every month
Wine storage
Every Case Located, Valued, and Billed. Every Pull On the Record.
Collectors trust you with wine they cannot replace. Stowley gives your cellar a record to match: each case photographed, valued, and racked to a bin, storage billed per case or per locker on the first of the month, and a portal where a collector requests a pull for Saturday dinner instead of calling the cellar.
- Per case
- or per locker, billed monthly
- Every case
- photographed, valued, and racked to a bin
- Portal
- pulls, deliveries, and inbound lots
With Stowley
- Every case has a photo, a value, and a vault, rack, and bin
- Collectors request pulls from a portal and see the bottle count update
- Storage bills itself on the first, per case or per locker
Capabilities
Built for wine storage
Every capability below ships in Stowley today. No add-ons, no roadmap promises.
Cases as the unit of record
Each case is an item with photos, insured value, condition, and a bin in a vault. Loose bottles consolidate into a cellar case with a bottle count you update on every partial pull. Add your own fields for vintage, producer, and format.
Vaults, racks, lockers, and bins
Model the cellar the way it is built: a vault, a rack or locker row, and a bin. Large formats get their own rack. Search any producer and walk straight to the case.
Inspection on the record
Log receiving checks and quarterly fill-level inspections as condition entries on the case, with photos. When a collector or an appraiser asks, the case history answers.
Per-case or per-locker billing that runs itself
Bill per case stored or a flat locker rental, with a monthly minimum if you have one. Invoices generate on the billing day, email themselves, and charge the card on file through Stripe. Add receiving, pull, and delivery fees as lines on the next invoice.
A portal for collectors and sommeliers
Collectors see their cases with photos, request a pull or a delivery, tell you a lot is arriving from auction, message the cellar, and pay invoices. Restaurant wine directors submit the Tuesday pull list the same way.
Provenance where the collector can find it
Keep auction invoices and provenance letters in the client's Documents tab (Premium and up), and photograph capsules and fill levels at receiving so the item record carries its own proof.
Pulls, deliveries, and shipments as scheduled jobs
A pull to a dinner, a weekly restaurant delivery, and a consolidated shipment to an auction house are all service requests with a date, an assignee, and per-item outcomes. Buy shipping labels inline through ShipStation on Advanced and up.
Scan cases, not spreadsheets
Print QR labels for every case and scan with any phone camera to move it between vaults or confirm a pull. Every scan lands in the item's audit log.
Getting started
How it works
- 01
Receive, inspect, photograph
Log the case with photos, value, and fill-level notes at the bench.
- 02
Rack it and set the rate
Scan it into a vault bin. Set per-case or locker billing once.
- 03
Let collectors and the billing day do the rest
Pulls come in through the portal; invoices charge themselves.
Do you track cases or bottles?
Both, at the level that fits. A case is one item with a bottle count; a partial pull updates the count, and a single rare bottle is its own item. Loose bottles consolidate into a cellar-supplied case.
How is per-case billing handled?
Set a per-item rate per client (an item is a case), plus a monthly minimum if you have one, or a flat locker rental. Recurring invoices generate on the billing day, email themselves, and charge the saved card or bank account through Stripe. Cases that arrive or leave mid-month are prorated to the day.
Does Stowley monitor temperature and humidity?
No. Stowley is not a sensor platform. Record your vault checks as condition entries on the case, with the reading in the note, so every case carries its inspection history alongside your logger data.
Can collectors see their own collection and nothing else?
Yes. Every client gets a private portal scoped to their own cases, with photos, insured values, pull and inbound requests, messages, and invoices. Put your cellar's name on it with white-label on Premium.
How do you handle an estate or an auction consignment?
Treat the estate as a client, its pallets as items, and every access as a service request assigned to a team member. Notes and handling instructions carry the executor's release conditions, and the audit log shows who touched what and when.
Can we ship wine to a collector or an auction house?
Create a shipping request against the cases, and on Advanced and up rate-shop and buy the label inline through ShipStation. The tracking number and label attach to the request. Carrier and licensing rules for alcohol are yours to follow.
Live demo
See a cellar running on Stowley
Open a demo loaded with vaults and lockers, private collectors, a restaurant group, an estate in probate, and per-case invoices. Request a pull from the portal, log an inbound auction lot, and watch the billing day run.
Start a free trial
Quick email check-in for a demo. No strings attached.